Fashion that becomes Swiss
My collection is a unisex ready-to-wear line, designed to combine elegance, modernity, and Swiss craftsmanship. Each piece is conceived as a balance between contemporary style and traditional know-how, with materials mainly sourced from Europe and the entire design carried out in Switzerland. Some pieces are even custom-made and unique, embodying the creative DNA I wish to develop.
Since the age of 7, I have dreamed of creating and sharing my vision of fashion. This collection represents the realization of that dream and the beginning of a more ambitious project: creating my own Swiss brand, ethical and sustainable. Through it, I aim to show that Switzerland possesses true artisanal know-how, capable of producing original and high-quality pieces while remaining committed and environmentally conscious.
Every step of this collection is guided by my passion and standards: it is a personal, serious, and authentic project that I wish to share with those who believe in Swiss creativity.
Research work on volumes
The fabric comes from Germany, while the rest of the materials are of Swiss origin. For now, the design is entirely handled by me throughout the creative process. These points represent the artistic DNA I plan to fully exploit for the collection, a very original signature, if not never seen before.
Concept design
77 hours of work went into designing these 3 unique, custom-made pieces, inspired by Rokh’s Fall/Winter 2025 collection.