by Karin Fuchs-Häseli and Yue Yu
The urgent necessity of an ethical economy
As a global community, we are facing massive problems such as climate change, pollution of soils, oceans, and air, deforestation, poverty, hunger, and so on. To protect our planet and promote sustainable peace and prosperity, the United Nations has formulated the 17 Sustainable Development Goals (SDGs).
Since the economy globally contributes significantly to these problems, it is also responsible for actively participating in their long-term solutions. However, this requires a fundamental shift in values, as Albert Einstein once said, «We cannot solve problems with the same consciousness that created them.» It requires a paradigm shift, away from greed and other egoistic motives towards genuine motivation to contribute to the good in the world.
With the SunHeart Academy, we promote a new understanding of business ethics and significantly contribute to this shift in values in the economy. Based on an ethical value foundation, leaders, entrepreneurs, and especially young people - the business leaders of the future - learn:
How to live a happy and healthy life… How to successfully lead a company into the future… How to contribute to a regenerative economy.
To achieve this, we work with a team of trainers from different fields, whom we also train in business ethics at the SunHeart Academy. They are our «Ethical Business Guardians,» who will support companies in building a credible, ethical foundation for all their sustainable efforts, ensuring the long-term success of their business.
Nature serves as a role model for us
In all our efforts, nature and the principles it operates on serve as our role model. Nature knows no egoism… it is a great symbiosis in which each part serves the other. As responsible human beings, we should do the same, as we are also part of this symbiosis. Making people be aware of these connections again is an essential part of our educational work. We call it ’business in harmony with nature’.
This is what we need backing for
To make the SunHeart Academy known and reach as many people as possible, to train the ’Ethical Business Guardeners’ and provide our training opportunities to young people as affordably as possible, and to offer online webinars, we need your financial support. You will help us accelerate the process and bring about the much-needed value shift in the economy more quickly. We thank you from the bottom of our hearts for your support!