With UglyFruits, we are going to democratize Organic produce and reduce its cost.

We will give everyone the opportunity to eat fresh fruits and vegetables without pesticides.

CHF 12’845

428% of CHF 3’000

428 %
This is how it works

The «all or nothing» principle applies: The project only receives the funds if the funding target is reached or exceeded.

105 backers

Successfully concluded on 21/9/2018

This is what it's all about.

UglyFruits delivers organic fruits and vegetable baskets at an unbeatable price. Your basket can be delivered in all Switzerland 48h after your order.

Why wasting what is good? Together, let’s reduce the food wasting.

OUR WILD IDEA

Our fruits and vegetables are non-standard-sized. Say goodbye to waste caused by standardization. 30% of fresh produce is usually thrown away, but we are going to change these practices!

Zero stock to guarantee maximum freshness. The goal of UglyFruits is to deliver to our community, from the field directly to your front door, without your order’s spending time stocked in cold storage rooms. This two-legged carrot will take no detour, it will come directly to you!

Assortment designed hand-in-hand with producers. We work with producers to offer you seasonal baskets. At UglyFruits, producers are our friends!

UglyFruits reduces and optimizes packaging in order to reduce costs and our carbon footprint.

AND HOW DOES UGLYFRUITS LOWER PRICES ?

The farmer has no sizing or packaging costs. UglyFruits buys everything produced: tomatoes that are round, oval, square - we buy them all because they are all good!

Zero waste caused by standardization. Normally, 30% of what a farmer produces will be turned down due to the shape and size of the vegetables. With UglyFruits, farmers sell everything they produce and that puts a big smile on their faces!

Packaging is reviewed and optimized. No packaging for the producer, as we buy everything in bulk!

LOWER COSTS AT UGLYFRUITS

No costs connected with cold storage rooms. The order-on-delivery system allows for logistics that don’t require expensive cold storage.

No old stocks to be thrown away. We buy in accordance with our delivery projections. Delivering within 48 hours helps us avoid stocking and therefore avoid waste.

Optimised packaging costs. Each package is carefully thought out and well crafted.

Since our costs are decreased, we can decrease our prices, and you can eat delicious organic vegetables for a very small price!

OUR BASKET SELECTION All our baskets contain a range of fruits and vegetables, some ugly, some beautiful - at UglyFruits we love all kinds of fruits and vegetables as long as they’re organic and delicious!

To split costs, it’s a good idea to buy a bigger basket among several families.

CONTENTS

Our baskets contain produce provided to us by our various partners. In making a selection,

UglyFruits prioritises above all produce that is outside standard sizing. The next priority is choosing local, seasonal produce.

The primary goal in selecting the contents of the basket is to create a lovely basket that varies throughout the year

100% of the items will always be GOOD and ORGANIC, and sometimes Ugly ;)

WE DON’T TELL YOU ANY TALES: WE’VE TOLD YOU ALL ABOUT HOW WE OPERATE, SO MAKE OUR DAY AND ORDER A BASKET TO TRY OUR CONCEPT.

This is what I need backing for.

STOP WASTE: SOME FIGURES THAT DRIVE US TO ACT! No more standard sizing. Nearly 30% of agricultural production is thrown away due to standard sizing. 

No more losses. 2.3 billion kg of fruits and vegetables are thrown away each year in Switzerland. 

No more water waste: 750 million litres of water wasted. 

No more CO2: 350,000 tonnes of CO2 wasted in the production of non-standard-sized produce.

STOP WASTE: SOME FIGURES THAT DRIVE US TO ACT! No costs connected with cold storage rooms. The order-on-delivery system allows for logistics that don’t require expensive cold storage.

No old stocks to be thrown away. We buy in accordance with our delivery projections. Delivering within 48 hours helps us avoid stocking and therefore avoid waste.

Optimised packaging costs. Each package is carefully thought out and well crafted.

Since our costs are decreased, we can decrease our prices, and you can eat delicious organic vegetables for a very small price!