I would like to introduce myself
I’ve been working as a Visual Content Creator for businesses and an Architectural Photographer for over 10 years, and today I’m at a turning point in my career.
After two years of COVID-19 and going through the various current crises, I’m asking myself an existential question: can my business still survive in the face of AI?
Passionate about my job, I’ve lived through several revolutions: the advent of the Internet, the transition from film to digital, the arrival of social networks, immersive photography, drones, and now artificial intelligence.
It’s this latest development that I now want to master as part of Brand New You, so that I can continue to offer you creative and original visuals to develop your personal brand.
Is the profession of photographer on the verge of extinction?
I’ve always been curious about and attracted by new technologies.
After building my first drones and assembling my first immersive capture platforms, I’m now training in artificial intelligence.
The tools available, such as Midjourney, Dall-E2 and Nightcafé, can certainly be used to create original images from textual guidelines, but it’s still very complicated to obtain a coherent brand image from the real thing. They are extremely powerful when it comes to creating illustrations for our social networks or projecting us into imaginary worlds, but when it comes to highlighting an architectural creation, an object or the particularities of a person whose uniqueness is their strength, we are currently reaching the limits of what AI can provide.
As a photographer, I bring my eye and my skills to the table, and I support, advise and coach my customers. Together, we create unique visuals that reflect their personality and help them stand out in today’s visual tumult.
No! It can last...
If you’re an architect, designer, business leader, influencer or artist and you believe that human interaction is essential in the creation of visual content, and that the profession of photographer has its raison d’être, then I invite you to pre-order a real photo shoot by choosing the counterparty of your choice.
Thanks to your support, I’ll be able to continue training in AI tools and offer you creative, original, emotional and aesthetic images that you can be proud of and that will help you stand out in your digital communications.
P.S.: Additional travel costs may be incurred for contributions made outside the studio.
