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ready or not? discovering Brazilian openness to change

by Chiara Tinonin

Rio de Janeiro

Aesthetic innovation and new imaginaries don’t necessarily come with the economic growth. Is this the case of Brazil?

EUR 1’310

21% of EUR 6’000

21 %
This is how it worksä

The «all or nothing» principle applies: The project only receives the funds if the funding target is reached or exceeded.

14 backers

Concluded on 2/8/2013

Moving from italy to brazil

«ready or not? discovering Brazilian openness to change» is a field research and a public talk I designed to attend the International Residency Program at Barracão Maravilha (Rio de Janeiro) in September 2013, with the Patronage of the Italian Ministry of Foreign Affairs.

How the idea came into my mind

As art journalist and cultural economist, the aim of my work is to research on the best scenarios for art to be produced, for audience to get engaged, for communities to innovate on cultural-based practices.

«ready or not? discovering Brazilian openness to change» integrates visual art and economic theory and follows the «Diary of an economist living with artists», a publication on the relationship between art & economy I conceived and curated during the UNIDEE residency at Cittadellarte – Pistoletto Foundation in 2010.

What it is about

If I ask you «are the arts flourishing within a growing economy?» with no doubt you would agree with a positive response: more money means more art to be produced, in a competitive global economy where creativity is playing its own special role.

But if the question is «how much innovative are artists living in a growing economy?» the answer would be surprising.

According to some academic researches, in a growing economy artists can prefer to be conservative rather than innovative, if philanthropy and public funds are inadequate.

What I am going to explore

Interviewing emerging and established artists, curators, collectors and professionals in the Rio art scene, I want to verify this theory in Brazil and to document the current awareness of the Country on the role of philanthropy and public funds to stimulate aesthetic experimentation.

How I will use the funds: the outputs

6’000 Euro would enable myself to finance the post-editing of the video-interviews, the launch of a web-channel where to broadcast the videos and the publishing of a catalogue which will include all the speeches of the public talk that will take place at the end of the residency.

My aim is to later present the catalogue and the web-tv to other cultural organizations internationally, in order to develop the research in different scenarios.

Take a look at the rewards now…

Thank you very much for supporting «ready or not? discovering Brazilian openness to change» and please spread the word!